Originally billed as "the minimalist key ring with maximum strength," the KeySmart line was invented in Chicago and brought to life by a Kickstarter campaign in 2013 (then the most successful campaign to date). They are robust and thoughtfully designed products that fit most standard keys and require no tools – the posts unscrew with a coin to add or change keys.

The original KeySmart organizes up to eight keys and fits nicely in a pocket. Consisting of aluminum front and back plates, two stainless-steel screws and posts, it includes a stainless-steel loop ring (uses one key space) to attach to a car remote. It fits nicely in a pocket or purse without poking.

It holds eight keys but can accommodate up to 14 keys with the purchase of the optional accessory pack.

Additional accessory tools (each replaces a key) are available separately.